What AI Has Changed About Video

AI has changed what is possible in video communication—not by making everything automated, but by collapsing the distance between an idea and a finished piece of film.

For a long time, creating high-quality video meant trade-offs. You could have something fast, but it looked rough. Or something polished, but only after weeks of scripting, filming, editing, approvals, and coordination. As a result, video was reserved for the biggest moments: launches, major announcements, flagship learning programs. Everything else fell back to email, slides, or documents.

What AI now enables is a different category altogether.

Short, cinematic video—created quickly, at scale, and with a level of realism that previously required a production crew. Not animation. Not avatars that feel synthetic. But film-like scenes with believable people, environments, and dialogue. When used well, these videos don’t feel like “content.” They feel like moments.

This is where Paragon Minisodes sit.

A Minisode is not a course, a lesson, or a training asset. It is a short, tightly focused video—typically 30 to 60 seconds—designed to land a single idea. Sometimes that idea is serious. Sometimes it’s uncomfortable. Sometimes it’s deliberately light, or even slightly humorous. What matters is that it is clear, intentional, and memorable.

The power of Minisodes lies in what they make possible.

They allow organisations to communicate ideas that are often hard to say directly. A tension between policy and practice. A behaviour that keeps repeating. A mindset that needs to shift. These are not things people want explained to them in a deck. They are things people recognise when they see them played out.

A short film does that. It shows rather than tells.

AI makes this format viable at speed. Scenes can be created without cameras. Characters can be consistent across episodes. Concepts can be tested, refined, and reworked quickly. That speed matters—not because faster is always better, but because relevance decays quickly. When communication lags behind reality, it stops working.

But AI alone does not create impact.

This is where experience matters.

At Paragon, Minisodes are designed the same way we approach learning, capability, and communication: by starting with intent. What is the point that needs to land? What reaction should this provoke? What conversation should follow once the video ends?

Only then does AI enter the picture—as a production enabler, not a creative replacement.

The result is video that feels deliberate rather than manufactured. Human rather than synthetic. Fast without being careless.

Minisodes also change how organisations think about volume. When video is no longer a once-a-year event, it becomes part of a living conversation. A series of moments rather than a single announcement. Ideas can be reinforced, revisited, or reframed without fatigue, because each piece is small and self-contained.

This is particularly powerful when Minisodes are used alongside other formats. A learning program might go deep. A platform might support discussion. A workshop might build skill. A Minisode, by contrast, sets tone. It frames why something matters. It creates alignment before the detail arrives.

None of this replaces existing approaches. It sharpens them.

What AI Minisodes ultimately offer is not efficiency for its own sake, but precision. The ability to say one thing well, at the right moment, and move on. In organisations where attention is limited and noise is constant, that precision is becoming increasingly valuable.

Used poorly, AI video becomes novelty. Used well, it becomes craft.

That difference is not about technology. It’s about judgement. And that is where experience still matters most.

Check out a minisode we recently created for a client and get in contact if you would like us to create something for you.